Customer experience for the modern marketer
Get an actionable understanding of customer experience as well as how it differs from digital experience.
Alicia Arnold brings 20 years of award-winning experience working at the intersection of digital, marketing, and technology. Arnold is responsible for overseeing the operations and performance of fifty-five in the U.S. across new verticals, delivering on business strategies, nurturing talent, and growing the fifty-five footprint. Prior to joining the team in 2021, Arnold founded a global consulting firm and held client leadership and executive roles at Cognizant, Forrester, Hill Holliday, and Isobar. She is also a member of the Customer Experience Professionals Association (CXPA) and volunteers with the CXPA Boston Marketing and Community Engagement team. Arnold holds an MBA in marketing from Bentley University, as well as, a Master of Science in Creativity, Innovation, and Change Leadership from SUNY Buffalo.